Market Planning, Program Development, and Project
Management Services to the Food Industry

 

 

No matter how you look at it, food and nutrition can be confusing.  If you work in the food industry, you and your customers are constantly bombarded with new products, labeling and health claims, changing regulations, and increasingly complex support systems.

 

Do you see OPPORTUNITY in this changing landscape?  Increased revenue and enhanced market share?  New groups of customersIncreased efficiency or reduced operating costs?

 

As a Registered Dietitian with over twenty years experience in market planning and project management, Michele Downey helps companies translate food-related market trends and scientific advances into bottom-line results.  Click here to find out how her services can help YOU generate revenue or complete scheduled projects.
 

Take this quiz to see how well YOU are leveraging current nutrition trends!                                                    

 

 

 

How will you respond?  How will your competitors respond?

 

Increased away-from-home dining, coupled with a desire for healthy meals.   

 

  Functional or  fortified foods.  What about GMOs?
 

  Do you have a consumer-oriented food safety plan? 

 

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In foodservice, your “customers” are varied – and  have different needs.

 

 Have you defined all your customer segments?   Do you know what each wants?

     

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Copyright © M.M. Downey, MBA, RD. 2006. All rights reserved.